Practical writing on marketing, AI and growth
We write about how Estonian companies can run smarter marketing, use AI without hype, and grow with a clearer operating plan.
Featured story
AI in marketing — news for you who still think "human-made" is a mark of quality
Lately I keep running into this attitude that using AI in marketing is some kind of signal of low quality. As if "human-made" is the real thing, the authentic thing. I have news for you: language models trained on hundreds of billions of euros are 10 times smarter and 100 times faster than you at marketing. At minimum. If you get a bad result from AI, the problem is you — not the AI.
Latest articles
SEO is not rocket science — how to reach Google's top 3 without the agency theatre
I'm sick of these SEO guys who travel from conference to conference with a serious face, dropping acronyms every third sentence to make one simple, mundane thing look complicated. SEO is not a science. It's a handful of simple principles any business owner can learn during a single coffee break. Here's the whole truth — no slides, no 47-page "baseline audit", no monthly retainer.
SEO Services in Estonia 2026: Fast Results, Fair Price, Guaranteed — Without the Long Contracts and Agency Games
You're probably here for one of three reasons. Your website exists, but customers can't find it on Google. You already paid an SEO agency monthly retainers and nothing happened. Or you know your competitor ranks first on Google — and the revenue that should be yours is going to them. This guide gives you honest answers on what SEO should actually cost in Estonia, how fast results really come (hint: not 12 months), and how to pick an agency that takes responsibility for its work.
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